You may not have wads of cash to spend on marketing in the early stages of your startup, but that doesn’t mean that there aren’t effective ways to get your brand out there.
Before the Internet, small businesses only had a few ways to market their products cheaply, through methods like printing out fliers or sponsoring little local events. Now there are all kinds of opportunities out there on the Web—you just need to know where to look.
Here are seven ways to promote your business online that won’t cost you a dime:
- Use local listing services like www.misangu.com
- Embrace social media
- Start a blog or post a blog on a website like www.misangu.com
- Put up multimedia on YouTube and Flickr
- SEO your company website
- Press releases
- Join a relevant online community and contribute